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sandip
answered Feb 27 '23 00:00
Fixing internal links on a website can improve user experience and search engine optimization. Here are some general steps to follow:
1. Identify broken links : Use a tool like Google Search Console or a website crawler to identify broken internal links. Broken links are links that point to pages that no longer exist or have been moved.
2. Update or remove broken links : Once you have identified broken links, you can either update them to point to the correct page or remove them altogether. If the linked page has been moved to a new URL, update the link to point to the new URL. If the linked page no longer exists, remove the link from your website.
3. Check for redirect chains : If you have redirected a page to a new URL, make sure that there are no redirect chains. Redirect chains occur when multiple redirects are used to point to the final page. This can slow down the page load time and negatively affect search engine optimization. Use a redirect checker tool to check for redirect chains and fix them if necessary.
4. Use descriptive anchor text : Make sure that the anchor text used in internal links is descriptive and relevant to the linked page. This helps users and search engines understand what the linked page is about.
5. Use relative URLs : Use relative URLs instead of absolute URLs in internal links. Relative URLs are shorter and easier to manage, and they can also improve website performance.
6. Test your links : Once you have updated your links, test them to make sure they are working properly. Use a link checker tool to check for broken links and fix them if necessary.
By following these steps, you can improve the internal link structure of your website, which can improve user experience, search engine optimization, and overall website performance.
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